About Us

Built by people in Hospitality…
for people in Hospitality

Having been involved in the hospitality industry for the past 21 years, helping over 12,000 restaurants market their businesses across Australia and New Zealand, we know how important your customers and their data is to the future of your restaurant. Listening to the frustrations from many of our restaurant partners about the lack of quality options in the online booking arena was the driving force behind the creation of our brand new online booking platform.

Now Book It™ is an online reservation system that fully integrates with your website, allowing customers to get a confirmed booking instantly online, with these bookings automatically populating in to your restaurant diary. A major benefit of our booking system is that there are no ‘per booking fees’, making it a very affordable way to automate your diary. It’s well known that most other booking systems will use the customers information captured off your website to try and drive those customers to other restaurants in order to generate larger booking fees for them. We believe that the customers that book through our system at your restaurant, are YOUR customers! The customer data that you capture from Now Book It™ is owned by you and available to you for future marketing.

Now Book It™ It not only addresses the cost issues (no commissions or per booking charges, just a low monthly licensing fee) but most importantly, keeps your customer’s marketing information where it belongs… with you. From the day to day service, to hosting events and weddings that require deposits or pre-payment, our platform makes running your restaurant more affordable and more profitable!